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Van Bortel Subaru of Victor, NY

Van Bortel Subaru of Victor, NY is an authorized dealer of new and used Subaru and other used vehicles, as well as a dealer in parts and services of those vehicles to the greater Rochester, Syracuse, Webster, and newly opened Henrietta, NY locations.
  • The dealership wanted to offer customers a first class Service Department and a first class experience.
  • Customers were unimpressed with the current Service Department, which appeared cluttered, unkept and outdated.
  • The dealership was concerned about the cost of building a new facility based on conversations with others in the industry.
  • The opening date for the dealership was compressed and the lead-time of receiving the necessary equipment became a concern.
  • Reviewed the needs of the facility as well as the wish list of its technicians with the Service Department manager.
  • Contacted the construction manager and secured the appropriate AutoCAD drawings.
  • Developed a proposal based on the information gathered after several onsite visits with the client.
  • Presented the proposal and arranged for an onsite visit to another Subaru dealership to view their products and services.
  • Developed a solution utilizing high-quality, durable Rousseau automotive service equipment.
  • Dealership opened within 10 days after the installation was completed — ahead of schedule.
  • Customer was pleasantly surprised at the affordability of the high-end equipment installed.
  • Dealership Service Department manager stated several times that “they without a doubt made the right decision.”